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JNA
Issue#406, Jun 2018
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Millennials reshaping the bridal jewellery sector
Millennials and their predisposition to redefine social conventions are changing the way companies market bridal jewellery. Placing greater importance on experience and personal preference, this generation of tech-savvy, highly expressive individuals buy what they want, the way they want it – engagement rings included.

Smart retailing: The future of jewellery business
Technological advancements are changing the way today’s retailers do business. In the jewellery sector, retailers are doubling efforts to give their clients not only top-quality products but also the best shopping experience through modern marketing and business strategies.

Impeccable Pearls
A country of vast richness, artistry and tradition, Japan is heavily promoting its expertise not only in the loose pearls sector but in pearl jewellery production as well. Lustrous, captivating pearls take centre stage in fine jewellery pieces by Japan’s most prolific pearl jewellery manufacturers.
 

 

About JNA
JNA is the flagship publication of UBM Asia’s Jewellery Group. Launched in 1983, the highly acclaimed monthly trade magazine delivers the latest and most relevant market information on the international gem and jewellery industry. JNA’s insightful reports provide true value that fosters synergies and yields business opportunities within the jewellery industry, while its features on design and its stylish showcases provide a glimpse of upcoming trends influencing the jewellery landscape.

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