Chow Tai Fook Jewellery Group Ltd has established a North American business hub, which incorporates its diamond jewellery brands, Hearts On Fire and Mémoire, under one entity.
According to the group, Chow Tai Fook North America or CTFNA is positioned to be “a leading, single-source wholesaler by delivering products, services and know-how especially on technological innovations that help drive profitability and strengthen jewellery retail businesses in the North American market.”
CTFNA will offer customised, specialty collections in the diamond and fine jewellery segments as well as private label offerings to address the evolving needs of consumers.
Caryl Capeci of Hearts On Fire will be transitioning to the role of CEO of CTFNA.
“Our mission is to strengthen and drive profitability for North American jewellery retailers. Our ability to leverage the group’s technology and retail innovation empowers us to partner with retail jewellers in new ways to support their businesses today and position them for greater success tomorrow,” said Capeci.