Flagship Publication: JNA
JNA Publications

JNA亚洲珠宝
Issue#422, Jul 2020

The influence of influencers

KOIs or Key Opinion Influencers are increasingly shaping discourses and perceptions in the jewellery scene, particularly in the areas of design and branding. JNA takes a deep dive into the world of jewellery influencers, examining its evolution into a business strategy and its growing appeal as a marketing channel. 

The changing face of China's online jewellery market

E-commerce is booming in China, and the country’s jewellers are carving a lucrative niche in the online marketplace. Jewellery transactions online are poised to grow on the back of omnichannel strategies, social media platforms, new business models and the boom in livestreaming.

Technological game changers for the jewellery trade

The era of digital connectivity has ushered in a host of online, virtual and augmented-reality solutions aimed at facilitating business in the jewellery industry. JNA examines the B2B technological advances geared to propel jewellery enterprises to greater heights.

Reflective creativity in the time of Covid-19

Jewellery designers interviewed by JNA discuss how upcoming collections could reflect the signs of the times. According to them, jewellery pieces with elements of positivity and hope as well as those that symbolise the importance of human connections are likely to resonate heavily with consumers in a post-crisis world.

Hong Kong jewellery manufacturers: Thriving in adversity

JNA examines Hong Kong’s jewellery manufacturing scene to understand current trends and how major players are drawing on their competitive advantages to cope with recent challenges.

 

About JNA亚洲珠宝
JNA is a bi-monthly, bilingual (English & Simplified Chinese) B2B magazine that delivers the most relevant, incisive and useful market information on the international gem and jewellery industry. Our integrated thought-leadership portfolio includes a stable of sectoral publications in print and digital formats, online products and platforms, content marketing services and insightful industry events.

Previous Issues

  • Issue#421, May 2020
  • Issue#420, Mar 2020
  • Issue#419, Jan 2020
  • Issue#418, Nov 2019
  • Issue#417, Sep 2019
  • Issue#416, Jul 2019
  • Issue#415, May 2019
  • Issue#414, Mar 2019
  • Issue#413, Jan 2019
  • Issue#412, Dec 2018
  • Issue#411, Nov 2018
  • Issue#410, Oct 2018
  • Issue#409, Sep 2018
  • Issue#408, Aug 2018
  • Issue#407, Jul 2018
  • Issue#406, Jun 2018
  • Issue#405, May 2018
  • Issue#404, Apr 2018
  • Issue#403, Mar 2018
  • Issue#402, Feb 2018
  • Issue#401, Jan 2018
  • Issue#400, Dec 2017
  • Issue#399, Nov 2017
  • Issue#398, Oct 2017
  • Issue#397, Sep 2017
  • Issue#396, Aug 2017
  • Issue#395, Jul 2017
  • Issue#394, Jun 2017
  • Issue#393, May 2017
  • Issue#392, Apr 2017
  • Issue#391, Mar 2017
  • Issue#390, Feb 2017
  • Issue#389, Jan 2017
  • Issue#388, Dec 2016
  • Issue#387, Nov 2016
  • Issue#386, Oct 2016
  • Issue#385, Sep 2016
  • Issue#384, Aug 2016
  • Issue#383, Jul 2016
  • Issue#382, Jun 2016
  • Issue#381, May 2016
  • Issue#380, Apr 2016
  • Issue#379, Mar 2016
  • Issue#378, Feb 2016
  • Issue#377, Jan 2016
  • Issue#376, Dec 2015
Business Matching Service - Request for quotation
What type of products are you looking for?
What is your target price/unit (in USD)? *
What is your target order quantity?